About us

Liora by Marjan is a story of transformation.
Founded by Dr. Marjan, a former dentist turned curator of beauty, this brand was born from a deep desire to prove—especially to herself—that it’s never too late to begin again.
Even during her years in dentistry, Marjan was drawn to detail, emotion, and the silent language of expression.
As a woman, she believes in the quiet power of reinvention, in honoring past experiences, and in trusting that no skill, no moment, and no change in life is ever without purpose.
Through life’s many shifts—new roles, new paths—she discovered not only a love for beauty, but a deep emotional connection through jewelry.
Marjan doesn’t design every piece—but some do begin with her ideas. All are listened to, selected, and curated with intention.
Some pieces carry her personal touch; others are chosen for their calming energy or quiet strength. She collaborates with trusted artisans and makers from around the world, weaving their craftsmanship into a shared story.
Jewelry became her language—a way to give voice to the soul, to emotion, and to inner light.
But this is not a one-sided conversation. At Liora, we don’t see people as customers. We see them as souls joining the narrative—those who bring their own stories, emotions, and memories to each piece.
We welcome their reflections, because when someone connects with a piece, they add a new meaning to it.
At Liora, each piece is chosen to reflect individuality. Some are bold, others soft—just like us.
Because beauty is diverse, and so are we.
Marjan believes in honoring difference—not just in materials or price, but in spirit.
Liora by Marjan is a celebration of personal rhythm, subtle emotion, and the everyday moments where light quietly shines.
The name Liora means “my light.”
And this is what the brand hopes to offer:
A space to find that light within—and wear it, share it, and grow with it.
We’re still growing. With every piece chosen and every story shared, Liora continues its journey—with you.